**Please no recruiting agencies
Job Title: Creative Strategist, Brand Partnerships (APAC)
Location: APAC (based in Asia)
Reports to: [Head of Brand Partnerships / Global Creative Lead]
Type: Full-Time
About the Role
We are looking for a Creative Strategist, Brand Partnerships (APAC) to lead the development of compelling, culturally relevant creative concepts for brand collaborations across the Asia-Pacific region.
This role sits at the intersection of brand, culture, and creativity, partnering closely with Brand Partnerships and Creative teams to bring innovative ideas to life across campaigns, content, and live experiences.
The ideal candidate understands how to translate brand objectives into culturally resonant ideas, leveraging artists, storytelling, and platforms to create impactful partnerships.
Key Responsibilities
Creative Strategy for Brand Partnerships
- Develop creative concepts and strategic narratives for brand partnerships, sponsorships, and co-branded campaigns
- Translate brand briefs into innovative ideas that authentically connect brands with artists, audiences, and culture
- Contribute to pitch decks, proposals, and partnership concepts that drive revenue and differentiation
Branded Content & Campaign Development
- Lead the ideation of branded content across digital, social, and experiential formats
- Ensure creative output aligns with both brand objectives and company/artist identity
- Help shape integrated campaigns that span content, live experiences, and partnerships
Pitching & Revenue Support
- Partner with the Brand Partnerships team to support new business pitches and deal development
- Contribute to high-impact presentations, including storytelling, visuals, and creative positioning
- Help bring a strong creative POV to commercial opportunities
APAC Cultural Insight
- Bring deep knowledge of APAC markets, trends, and youth culture to inform partnership ideas
- Identify culturally relevant opportunities for brands to authentically show up in the region
- Act as a bridge between global brand expectations and local cultural nuance
Cross-Functional Collaboration
- Work closely with Brand Partnerships, Marketing, Creative, and external brand partners
- Collaborate with global teams to align on creative direction while tailoring for regional relevance
- Interface with agencies, production partners, and creatives across APAC
Execution & Project Management
- Oversee creative execution from concept through delivery for partnership campaigns
- Ensure projects are delivered on brief, on time, and at a high creative standard
- Manage multiple partnership-driven projects simultaneously
Qualifications
- 4–7 years of experience in creative strategy, branded content, partnerships, or integrated marketing (agency or in-house)
- Strong experience working on brand partnerships, sponsorships, or commercial campaigns
- Portfolio showcasing pitch work, branded campaigns, and concept development
- Deep understanding of APAC cultural trends, especially across music, fashion, and youth culture
- Ability to balance creative thinking with commercial objectives
- Strong storytelling and presentation skills
Preferred
- Experience working with global brands and regional teams
- Familiarity with entertainment, music, or creator ecosystems
- Understanding of social-first and platform-native content (TikTok, IG, YouTube, Douyin, etc.)
- Multilingual capabilities (a plus)
What Success Looks Like
- High-quality, culturally relevant creative concepts that win and execute brand deals
- Strong contribution to revenue-driving partnership opportunities
- Seamless collaboration across APAC and global teams
- Campaigns that feel authentic—not forced—within culture
**Pay range to be determined based on location & experience
