Company Description
StreetVLT is a curated multi-brand streetwear retailer based in Jakarta, operating across offline retail, and ecommerce. We work with leading international streetwear brands and are building a strong content engine to drive daily traffic, engagement, and sales across our channels.
As we scale, we are strengthening our content and growth team to support our multi-channel retail strategy and brand-building efforts in Indonesia.
Role Description
This is a full-time on-site role in Jakarta for a Content Strategist .
You will be responsible for planning and executing daily short-form content for TikTok, Instagram Reels, and Stories that directly support traffic and sales across our e-commerce channels (Shopee, TikTok Shop, offline-to-online).
Responsibilites
- Plan and execute daily short-form content (TikTok, Reels, Stories)
- Develop content angles for product launches, promotions, and new arrivals
- Work closely with sales & live-stream team to generate content ideas
- Identify high-performing content formats that can be scaled for ads
- Perform basic video editing and simple promotional creatives (banner, cover, thumbnail)
- Monitor content performance and iterate based on views, engagement, and conversion
Qualifications
- 25 years experience in content, social media, or digital marketing (e-commerce / brand)
- Strong understanding of TikTok / Reels content that drives traffic and sales
- Comfortable with hands-on shooting & editing (CapCut, VN, Canva, etc.)
- Performance-oriented mindset (not purely aesthetic-driven)
- Familiarity with fashion / lifestyle content is a plus
- Able to work fast, test ideas, and iterate based on results
- Bachelor's degree is a plus, but strong portfolio and real results matter more
What We Offer
- Competitive salary
- Opportunity to build and shape the content engine of a fast-growing streetwear retailer
- Room to grow into a senior content or growth role as the business scales
