About Ku Creatives
Ku Creatives is a global creative production powerhouse specializing in videos that make money. We've generated 300M+ views and $10M+ in revenue for our clients, delivering 1,323 videos monthly to 200+ brands worldwide.
We work with world-class clients including Bear Grylls, Tai Lopez, and MrBeast's Producer Frank Ponce, creating viral content, high-converting ad creatives, and VSLs that drive real business results.
Our expertise spans the full growth systemfrom content strategy and production to ads and funnelshelping thought leaders, coaches, and personal brands dominate their markets.
Role Overview
We're looking for a strategic thinker who understands what makes content go viral on social media. This is NOT a video editing rolewe have world-class editors for that. This role is about identifying viral moments, understanding what resonates with Western audiences, and strategically planning content that drives millions of views and real engagement.
You'll work with content from creators similar to Alex Hormozi, Iman Ghadzi, Dan Koe, Ali Abdaal, and other top-tier personal brands in the entrepreneurship and self-improvement spacethe same caliber of clients we serve at Ku Creatives.
Key Responsibilities
- Analyze long-form podcasts and YouTube videos to identify viral-worthy clips and moments
- Cut down and select short-form content topics for Instagram Reels, YouTube Shorts, TikTok, LinkedIn, and Twitter/X
- Create content strategies and calendars for multiple client accounts across all major social platforms
- Generate original content ideas for personal brands that align with Western/US/UK market trends
- Stay updated on viral trends across Instagram, TikTok, YouTube, LinkedIn, and Twitter
- Write compelling captions, hooks, and calls-to-action that drive engagement and conversions
- Use Descript to mark timestamps and create basic cuts for our editing team to finalize
- Schedule and publish content using social media management tools
Requirement
- Bachelor degree in Communication, Media, or related field
- Minimum 3 years of experience in social media strategy, content planning, or digital marketing
- Deep understanding of Western (US/UK) personal brand content and what makes it resonate
- Familiarity with top creators like Alex Hormozi, Iman Ghadzi, Dan Koe, Ali Abdaal, or similar entrepreneurship/self-improvement influencers
- Strong portfolio demonstrating your ability to identify viral content or manage social media accounts
- Strategic thinker who can spot viral moments and understand why content performs
- Excellent written English (high-level, native or near-native proficiency required)
- Comfortable using Descript for basic content marking and organization
- Data-driven approach to content performance and optimization
- Creative content ideation skills for developing original post concepts
- Ability to work independently and thrive in a fast-paced, results-driven environment
- Have own laptop or device
- Willing to work to office in South Jakarta
What Makes You Stand Out
- You consume and understand Western personal development/business content regularly
- You can explain why certain hooks, topics, or formats perform better than others
- You're active on social media and stay current with platform algorithm changes
- You have experience working with US/UK clients or managing international brands
- You're genuinely passionate about personal brands, entrepreneurship, and viral content strategy
Why Join Ku Creatives
- Work with world-class brands: Learn from content that's generated 300M+ views and worked with Bear Grylls, Tai Lopez, and MrBeast's team
- Fast-paced growth environment: Join a team delivering 1,323 videos monthly and scaling rapidly
- Career development: Grow your skills in viral content strategy with proven frameworks and systems
