Senior Strategic Planner

About Narrativ

Narrativ is a full-service creative and brand agency based in West Jakarta. Since 2017, we've helped brands grow through brand strategy, social media, content production, PR, SEO and performance marketing. Our team of 30+ works with clients across tech, FMCG, consumer electronics and fintech.

We recently welcomed a leading regional tech platform to our roster, and we're looking for a strategist to lead the thinking behind our key accounts.

About the Role

This is not a back-office role. You'll own the strategy for our clients: find the insight, shape the big idea, write the copy that sells it, and present it to the client yourself. Our creative and social teams handle production. You make sure everything they make is built on sharp thinking.

What You'll Do

• Oversee strategic plans across our client portfolio (annual, quarterly and campaign level) and proactively propose what comes next
• Turn research, data and social listening into clear insights and single-minded creative briefs
• Develop campaign ideas and key copy (headlines, taglines, key messages) that bring the strategy to life
• Build pitch decks for new business and upsell decks for existing clients
• Lead monthly performance reviews for key accounts: analyze results, extract insights, and recommend next steps
• Spot opportunities to grow client scope across brand, social, PR, SEO and performance
• Present strategy and recommendations confidently to senior client teams
• Support new business pitches from brief to final presentation

What You Bring

• 3+ years in strategic planning or brand strategy, ideally at an agency
• Strong copywriting skills in both English and Bahasa Indonesia
• A portfolio showing your work from insight to idea to results
• Ability to build clear, persuasive decks that tell a story
• Comfortable reading performance data and turning it into recommendations
• Confident presenting to clients and defending your thinking
• Experience with B2B, tech, fintech or mobility brands is a strong plus
• Comfortable using AI tools for research, synthesis and deck building
• Able to thrive in a fast-paced agency environment with month-end reporting cycles

Hiring Process

Shortlisted candidates will complete a short strategy task: one insight, one campaign idea, headline options and a deck outline based on a mini brief. We want to see how you think, not just what's on your CV.

How to Apply

• Apply through LinkedIn or send your CV and 2 to 3 strategy work samples to [Confidential Information] with the subject Apply: Senior Strategic Planner.