PR & Influencer Manager– Indonesia

Who we are

Nothing exists to make tech feel exciting again.

Were building a different kind of company, one that puts design, emotion, and human creativity at the heart of everything we do. From the way our products look to how they sound, feel, and function, we care about the details that make technology not just useful, but inspiring.

This is a place for the curious. The creators. The ones who ask why not and mean it. If you&aposre drawn to bold ideas, fast moves, and work that actually makes you feel something, youll fit right in.

We&aposre not here to follow the rules. We&aposre here to make better ones.

About Nothing

Founded in London in 2020, Nothing is a design-led tech company building an alternative to the industry giants. Our products from award-winning smartphones to expressive audio and wearables blend iconic design with intuitive engineering to put people and creativity back at the centre of consumer tech.

Backed by GV (Google Ventures), EQT Ventures, C Ventures, and influential investors like Tony Fadell (iPod), Casey Neistat, and Kevin Lin (Twitch), weve grown from startup to global challenger in just a few years.

The Role:

Were seeking a senior marketing executive based in Jakarta. Reporting to the marketing lead, your mission is to drive brand awareness and consideration in the market. You will lead the development and implementation of the marketing strategy and build and nurture valuable relationships with key external collaborators. The role will be ever-changing and will require the candidate to be flexible, open-minded, and output-driven with a strong sense of ownership.

RESPONSIBILITIES:

Lead cultural & influencer, and communications strategy for Indonesia, from planning to execution, aligned with local business goals and global priorities

Be the local voice of the brand, helping drive awareness and trust across all touchpoints

Cultivate and maintain strong relationships with top-tier tech, lifestyle, and business media.

Developing and nurturing a network of key influencers, including TikTok creators, lifestyle creators, and subculture leaders.

Monitor cultural conversations, track emerging trends, and adapt strategies to keep the brand ahead of the curve.

Manager our local PR and Influencers agencies to deliver world-class output.

Tracking and reporting our Influencer and PR programme, ensuring KPIs are being achieved and requirements are met, identifying opportunities and escalating risks

Drive continuous improvement through test, learn, and refine our always-on marketing approach.

REQUIREMENTS:

5+ years of experience in PR/Influencer marketing, preferably with a background in youth lifestyle/fashion or premium technology

Demonstrate knowledge and experience in multi-channel marketing work

Great understanding of the influencer and social media landscape, particularly across Instagram, TikTok, and YouTube

Entrepreneurial and comfortable with changing environments as well as multiple overlapping projects

Creative thinker - able to be reactive, identify trends and create original content ideas

Highly organised with strong attention to detail and ability to work to tight deadlines

Proficiency in both written and spoken Indonesian and English.