Overview
We are seeking a highly independent and resourceful Marketing Executive based in Indonesia, Jakarta. This role requires strong initiative, creativity, and the ability to leverage digital tools - including AI - to plan, execute, and manage end-to-end marketing activities. The successful candidate must be comfortable working in English with HQ stakeholders, while driving brand visibility, lead generation, and customer engagement with minimal supervision.
Key Responsibilities
- Digital Marketing Strategy & Execution
- Develop and implement marketing campaigns across digital channels (email, social media, SEO/SEM, content marketing).
- Analyse campaign performance and optimise for ROI.
- Website & Content Management
- Manage and update the company website (CMS, landing pages, SEO optimisation).
- Create engaging content (articles, newsletters, social posts, visuals, videos) using digital and AI tools.
- Brand & Online Presence
- Maintain and strengthen brand identity across platforms.
- Monitor competitor and industry trends to inform strategy.
- AI & Digital Tools Integration
- Use AI-powered tools for content creation, analytics, customer insights, and automation.
- Explore and adopt new technologies to enhance efficiency and marketing reach.
- Analytics & Reporting
- Track, measure, and report on marketing KPIs.
- Provide insights and recommendations for continuous improvement.
Requirements
- Bachelors degree in Marketing, Communications, Business, or related field (or equivalent practical experience).
- Minimum 1-2 years of experience in digital marketing, ideally in a small team or independent role.
- Strong knowledge of digital marketing platforms (Google Ads, Meta, LinkedIn, SEO tools).
- Proficiency in website management (WordPress, Wix, or equivalent CMS).
- Comfortable using AI tools for content creation, campaign management, and analytics.
- Excellent written and spoken English; ability to communicate effectively with international stakeholders.
- Highly independent, proactive, and adaptableable to function as a one-person marketing team.
What We Offer
- Opportunity to shape and lead the full spectrum of marketing for a growing company.
- Exposure to cutting-edge AI tools and marketing technologies.
- A dynamic and entrepreneurial environment where independence and initiative are valued.
