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wpp media

Manager, PBU

4-6 Years
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Job Description

About WPP Media

WPP is the trusted growth partner for the world's leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships all united by ourpioneeringagentic marketing platform, WPP Open we help clients navigate change, capture opportunity, and deliver transformational growth.

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

Manager, Programmatic Buying Unit (PBU) is responsible for leading, developing, and overseeing a team of programmatic executives and specialists. This role ensures the delivery of best-in-class programmatic media buying and campaign execution across assigned client portfolios, specifically covering campaigns on platforms such as DV360, Google Ads, YouTube, and The Trade Desk. Manager PBU also directly contributes to campaign execution and optimization as a senior expert, driving strong campaign performance through strategic oversight, hands-on optimization, and rigorous KPI delivery while fostering a collaborative and high-performing team environment.

Reporting to: Group Head PBU / Associate Partner PBU

Highlights of the role

  • Thrive in Indonesia's fast-growing and dynamic digital media market.
  • Work in a collaborative, innovative, and customer-centric environment.
  • Benefit from strong opportunities for career growth and development.

Responsibilities

  • Act as the subject matter expert for programmatic services especially for campaigns on DV360, Google Ads, YouTube, and The Trade Desk.
  • Take a hands-on role in the setup, optimization, and troubleshooting of campaigns, serving as the ultimate technical expert for the team.
  • Partner with the Campaign Delivery Team to review client requirements and develop best practices.
  • Identify and implement tools and process improvements, including automation, to enhance team efficiency.
  • Provide actionable insights of campaign reports to inform optimizations and future campaign strategies.
  • Coach and mentor team members, fostering growth through constructive feedback and demonstrating best practices.
  • Cultivate strong relationships with publishers and vendors, staying current on new product developments and ad technology.

Skills And Experience

  • 4-6+ years of experience in Programmatic and Digital Marketing, preferably within media agencies, with proven experience managing and executing campaigns across platforms including DV360, Google Ads (Search & YouTube), and The Trade Desk.
  • Platform Certifications across major DSP platforms (e.g., DV360, The Trade Desk, Google Ads) are highly desirable.
  • Exceptional numerical and analytical skills and meticulous attention to detail are required.
  • Able to manage competing priorities effectively in a fast-changing environment.
  • Demonstrated leadership skills, with the ability to motivate, guide, and develop a team, set clear objectives, and contribute to problem-solving.
  • Strong technical proficiency and hands-on execution skills in programmatic platforms to effectively lead and support the team.
  • Ability to work successfully with cross-functional teams, handling multiple projects and meeting tight deadlines.

About WPP Media

WPP Media is WPP's global media collective, bringing together world-class media agencies, talent, and capabilities. We partner with clients to unlock growth by combining strategic thinking, creativity, and performance-driven media solutions.

At WPP Media, our people and culture are at the heart of everything we do. We believe in strong collaboration, trust, and continuous growth to deliver exceptional results for our clients and meaningful experiences for our teams.

Our Core Values

  • We're Open: we build trust and enhance understanding by working collaboratively - across our teams, clients, and partners.
  • We're Optimistic: we adopt a growth mindset throughout our business, embracing change to unlock our collective potential.
  • We're Extraordinary: in pursuit of innovation and growth, we push boundaries and challenge ordinary thinking and the status quo.

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About Company

Job ID: 145232859

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