Identify, research, and qualify potential leads through multiple channels, including LinkedIn, company databases, digital campaigns, and industry events.
Build and maintain a strong pipeline of prospective clients, ensuring accurate segmentation and lead scoring based on company size, industry, and buying intent.
Engage prospects through personalized outreach via email, phone, and WhatsApp, nurturing interest and booking discovery or demo meetings for the sales team.
Collaborate with marketing and sales teams to refine lead criteria, messaging strategy, and conversion tactics across different customer segments.
Track, analyze, and optimize lead performance metrics (response rate, conversion rate, and meeting ratio) to continuously improve campaign effectiveness.
Re-activate dormant or previously unresponsive leads through targeted follow-up strategies and data-driven re-engagement campaigns.
Conduct market and competitor analysis to identify new demand opportunities and emerging industries relevant to company solutions.
Ensure all lead interactions, qualification notes, and follow-ups are accurately recorded and maintained in the CRM system.
Coordinate closely with the Sales and Business Development teams to ensure seamless hand-offs and proper follow-through on qualified opportunities.
Requirements:
Bachelor's degree in any field.
Minimum of 1-3 years experience in a customer relations or Client support role, preferably in the IT consulting or messaging services industry.
Excellent verbal and written communication skills (Indonesian, English & Mandarin-basic).
Strong problem-solving abilities and attention to detail.
Proficiency in using customer support software and CRM systems.
Ability to manage multiple tasks and priorities in a fast-paced environment.
Client-focused mindset with a commitment to providing exceptional service
A Basic understanding of IT and messaging services is highly desirable.
Ability to quickly learn and understand technical products and solutions.
Empathetic and patient approach to customer interactions.
Ability to work independently and as part of a team.
