About the Role
We are looking for a Strategic Planner to support the development of integrated 360 campaign strategies across digital, content, research, and event ecosystems.
This role is ideal for someone who is analytical, insight-driven, and passionate about connecting data and storytelling to create impactful campaign ideas.
Responsibilities
- Conduct market, audience, and competitor research to support campaign strategy development
- Assist in developing 360 campaign frameworks across Paid, Owned, and Earned channels
- Create consumer journey mapping and identify relevant touchpoints
- Prepare strategic decks including objectives, target audience, insights, communication approach, and KPI framework
- Collaborate with sales, editorial, marketing, and event teams to align campaign ideas with available products and solutions
- Support presentation of strategic proposals to clients
- Monitor campaign performance and provide post-campaign insights
Requirements
- 24 years experience in strategic planning, media planning, or digital planning (media or agency background preferred)
- Strong analytical and research capability
- Understanding of digital ecosystem, content strategy, and integrated campaign planning
- Good presentation and communication skills
- Detail-oriented and comfortable working with data
- Fluent in English (written and spoken)
If you're interested, just click apply or you can also send your updated CV directly to: [Confidential Information] with the subject Strategic Planner.
Note: Only shortlisted candidates will be contacted.
Thank you & good luck!
