About The Role
We are seeking a creative and results-driven Social Media Specialist to join our team onsite in Purbalingga. In this role, you will be responsible for managing and enhancing our brand presence across social media platforms. You will develop and execute content strategies to engage our audience, grow our online following, and support business objectives. This is an exciting opportunity for a social media enthusiast who thrives in a fast-paced environment and is passionate about creating impactful digital content
Key Responsibilities
- Develop and implement brand communication strategies to increase brand awareness and engagement.
- Lead the creation of compelling content for various channels, including digital, social media, print, and events.
- Collaborate with marketing, design, and sales teams to ensure brand consistency across all touchpoints
- Oversee and manage all brand communication campaigns, tracking and analyzing their performance to optimize future efforts.
- Develop and maintain relationships with key media contacts and manage press relations and brand partnerships.
- Ensure the brand's voice and visual identity align with company values and appeal to target audiences.
- Stay updated with industry trends and competitors to keep our brand communication strategies innovative and competitive.
Qualifications
- Bachelor's degree in Marketing, Communications, Public Relations, or a related field
- Proven experience in brand communication, public relations, or a similar role.
- Strong understanding of brand positioning and storytelling techniques.
- Excellent communication and presentation skills, with attention to detail.
- Proficiency in using creative and design tools such as Canva, Adobe Creative Suite or similar software.
Requirements
- Strong project management skills with the ability to handle multiple campaigns simultaneously.
- A creative and strategic thinker with a passion for branding and effective communication.
- Ability to work collaboratively across teams and departments.
- Willingness to work onsite in Purbalingga.
- A proactive attitude with a commitment to continuous improvement and staying up-to-date on branding trends.
