Senior Copywriter Executive

1-3 Years

Save

Early Applicant

Job Description

Responsibilities

Supervise and mentor the copywriting team, ensuring productivity across members.
Lead the creative direction for campaigns.
Review the quality of team outputs (scripts, headlines, shot lists).
Execute ticketed creative ideas with accuracy, timeliness, and a performance-driven approach for livestreams and content.
Establish guidelines and creative references.
Stay updated on trends, collaborate cross-functionally, and guide the use of AI prompts.

Requirements

Minimum 12 years of experience as a Senior/Lead Copywriter or team lead, preferably with an agency background.
Proven ability to develop engaging copy and concepts for short videos and livestreams.
Strong creative and performance-driven mindset in crafting hooks, script flow, CTAs, and selling angles.
Experience in reviewing, editing, and coaching copywriters; a critical thinker who can identify gaps and drive improvements.
Comfortable using ticketing/workflow tools and delivering work on time within SLA.
Up to date with TikTok, live commerce, and short video trends, and able to translate these into relevant ideas and copy.
Strong cross-team collaboration skills and clear day-to-day communication.
Skilled in guiding the team on the use of AI prompts for ideation and efficiency, and open to new approaches and ways of working.