We are looking for a highly driven and results-oriented Sales Development Representative (SDR) to join our Business Development team. The ideal candidate must demonstrate a proven track record in outbound prospecting, cold outreach, lead generation, and meeting booking within a B2B environment. This role is heavily focused on outbound activities and requires strong communication skills, persistence, structured follow-up, and the ability to generate qualified opportunities through proactive engagement.
Requirements
Key Responsibilities
- Conduct high-volume outbound prospecting activities through cold calls, cold emails, LinkedIn outreach, and other lead generation channels
- Identify and engage potential prospects across target accounts and industries
- Generate qualified meetings and sales opportunities for the Business Development and Sales teams
- Qualify leads based on business needs, decision-making structure, budget, and potential fit
- Move qualified prospects effectively through the early stages of the sales lifecycle
- Maintain accurate CRM records, activity tracking, pipeline updates, and reporting discipline
- Collaborate closely with Business Development and Sales leadership to align outreach strategies and target accounts
- Utilize modern prospecting and outreach tools to maximize engagement and pipeline generation efficiency
Required Qualifications
- Proven experience in outbound sales development, lead generation, or B2B prospecting
- Strong track record in cold calling, cold emailing, and outbound engagement
- Demonstrated ability to generate qualified meetings and sales opportunities consistently
- Experience using outbound prospecting tools such as Apollo.io, Lusha, LinkedIn Sales Navigator, or similar platforms
- Hands-on experience with CRM platforms such as Salesforce, HubSpot, and Zoho CRM
- Strong organizational skills and ability to maintain accurate reporting and pipeline management
- Excellent communication, negotiation, and relationship-building skills
- Ability to work in a fast-paced, target-driven environment
- Fluent in Chinese
Preferred Skills
- Experience in SaaS, technology, enterprise sales, or B2B services environments
- Understanding of sales qualification methodologies and pipeline management
- Experience engaging enterprise-level stakeholders and decision-makers
- Self-motivated, proactive, and highly disciplined approach to outreach activities
Key Success Metrics
- Outbound activity volume (calls, emails, LinkedIn outreach)
- Meetings booked
- Qualified opportunities generated
- Pipeline contribution
- CRM reporting accuracy and consistency
- Conversion rate from outreach to qualified opportunity
