Strategy Development: liasie with the client to understand their business objectives, target audience, and marketing goals. Based on this information, the Planner creates a customized digital media plan that includes recommended channels, messaging, and tactics to achieve the desired outcomes
Budgeting and Forecasting: developing and managing the campaign budget. This involves forecasting performance, allocating funds across various channels and tactics, and monitoring spending to ensure the campaign stays within budget.
Collaborate with internal teams: Work closely with Account teams to develop the strategy campaign. Present the strategy of campaign to the Clients.
Campaign Management: coordinating with optimizer teams to discuss ad creatives, launching campaigns, monitoring performance, and optimizing campaigns to achieve the desired results.
Analytics and Reporting: monitors campaign performance using analytics tools to measure and analyze campaign results.
Who You Are
Bachelor Degree, majoring in marketing, advertising, or a related field are prefered.
1-2 years of experience in digital advertising, with a focus as digital media planner or performance marketing
Proficiency in digital marketing platform (Meta ads, Google ads, TikTok ads) dashboard
Have a strong understanding of market research methodologies and be able to conduct research and analyze data to inform campaign strategy.
Able to manage campaign budgets effectively and allocate resources to optimize campaign performance.
Able to conduct competitor analysis to identify opportunities and threats in the market.
Have a basic understanding of industry regulations and guidelines that impact digital advertising, such as privacy laws and advertising standards.
English is a must.
Why You'll Love It
Competitive Salary
Work in a professional, active, international, and dynamic environment
Good chance to explore new trends in the digital market