Marketing Specialist

Company Description

PT. ADN Artisan Academy is a strategic collaboration between AEON Delight Japan, AEON Delight China, and Newton Education Center. We are dedicated to preparing a globally competent workforce through high-quality job training and career development programs, especially in the facility management industry. Our mission is to equip individuals with the skills, mindset, and professionalism needed to succeed. Through structured training, we ensure candidates are ready to contribute from day one, meeting the standards of AEON Delight in Japan and China. With our programs, we aim to connect well-trained talents to career paths that promote growth, stability, and purpose.

Role Description

We are looking for a Marketing Specialist to drive ADN's student enrollment through both digital and offline channels. The role focuses on managing and optimizing online campaigns (Meta Ads, Google Ads, SEO/SEM, social media), as well as building partnerships with schools (SMK) to expand recruitment networks. The ideal candidate has 13 years of experience in marketing or student recruitment, strong digital marketing skills, and the ability to conduct market research and analysis. Strong communication, teamwork, and result-oriented mindset are essential.

Qualifications

• Strong knowledge of digital marketing, including Meta Ads, Google Ads, SEO/SEM, and social media platforms (Instagram, TikTok, etc.).
• Ability to independently conduct market analysis, develop marketing plans, and execute promotional activities.
• Proficiency in Microsoft Office (Excel, PowerPoint) and other relevant marketing tools; strong data analysis skills.
• 13 years of experience in student recruitment, marketing, or related roles (experience in vocational education and training industry is a plus).
• Experience in Japanese language or skill training programs is an advantage.
• Bachelor's degree or above in Marketing, Business Management, or related fields.
• Strong communication and coordination skills.
• Able to work collaboratively in a team and coordinate effectively with external partners (e.g., schools/SMK).
• Result-oriented, proactive, and adaptable to a fast-paced environment.