WE'RE HIRING:
DIGITAL MARKETING MANAGER / STRATEGIST
Please Drop Your CV Here: https://marketing.n8nhomelab.uk
Akasha Yoga Academy is seeking a strategic, growth-oriented Marketing Manager.
YOU:
You are an early-adaptor of AI-tools. As an AI-native, you are capable of using cutting-edge tools to grow our student base.
You will lead & optimize the digital marketing for our international online education platform:
This role focuses on strategy, structure & performance, as well as daily execution.
WE:
We're the 2nd highest-ranked Yoga School in the world.
We offer 200-Hour & 300-Hour Online Yoga Teacher Trainings, Meditation Retreats & Virtual Courses.
As a growing international academy, we aim to strengthen our marketing systems, improve lead quality, and build scalable marketing structures.
RESPONSIBILITIES
- Develop & execute overallmarketing strategy aligned with revenue goals
- Create monthly marketing plans & campaign direction
- Implement advanced AI tools to optimize conversions:
- Improve marketing funnel performance with cutting-edge AI & automations
- Collaborate with sales team to improve lead quality & conversions
- Evaluate marketing performance with advanced data analysis (Google Looker & AI) to identify growth opportunities
- Oversee email marketing campaigns & automation performance
- Guide brand messaging & social media content direction
- Build & manage affiliate & partnership programs
- Develop collaborationstrategies with influencers & partners
PAID ADS, SOCIAL MEDIA & MORE
As a Digital Marketing Manager you:
- Understand Meta Ads & Google Ads performance metrics
- Manage tracking & attribution (Meta Pixel, GA4, GTM, UTM)
- Prepare detailed reports for data-driven decision-making (Looker)
- Systematically analyze campaign results & provide strategic direction
However, this role is NOT responsible for:
- Daily ad campaign execution
- Advanced media buying
- Social media posting or content production
Execution of all these is handled by specialists & other junior team members.
REQUIREMENTS
- Minimum 3+ years experience in digital marketing
- Experience managing multiple marketing channels:
email, social media (organic & paid), affiliate, etc.
- Strong understanding of marketing funnels,conversion optimization & customer journey
- Comfortable using cutting-edge AI tools & improving automated workflows
- Advanced project management skills
- Strategic thinker with analytical mindset
- Ability to work independently in a fast-moving, professional team
- Experience in the education, coaching, or wellness industry is a plus, but not required.
- Fluent in English (spoken & written)
SUCCESS INDICATORS
- Improved lead quality, conversion rates & ROAS
- Reduced cost per qualified lead (CAC)
- Stronger influencer & affiliate partners
- Clear marketing structure & direction
COMMITMENT
- Flexible working arrangement (Remote / Hybrid)
- Full time: Approx. 40 hours per week
- Long-term collaboration opportunity
- Participation in regular team meetings
AKASHA YOGA ACADEMY
Offering certified Yoga & Meditation Teacher Trainings.
PRIMARY ADS PRODUCT:
200-Hour Online Yoga Teacher Training
www.AkashaYogaAcademy.com/200hr-yoga-teacher-training-online
Spirit of Yoga Podcast
and YouTube:
https://YouTube.com/@AkashaYogaAcademy
Instagram:
https://instagram.com/akashayogaacademy
Facebook:
https://www.facebook.com/share/1dsaE7LGGK