Position Summary
The Marketing Assistant supports the execution of Cin Cin's marketing activities across digital, retail, and brand channels. This role assists with campaign coordination, content planning, e-commerce updates, influencer communications, and administrative tasks to ensure marketing initiatives are delivered efficiently and consistently.
We are looking for someone who is strong in strategic marketing, with the ability to understand the bigger picture, identify opportunities, think creatively, and translate marketing objectives into practical and effective actions.
Key ResponsibilitiesDigital Marketing
- Assist in planning and executing marketing campaigns across multiple channels.
- Contribute to marketing strategies and campaign ideas based on brand objectives and target audiences.
- Help identify marketing opportunities, trends, and areas for improvement.
- Schedule and publish content on social media platforms.
- Coordinate marketing calendars and campaign timelines.
- Monitor campaign performance and prepare basic reports.
- Analyze basic marketing data and provide insights to support future campaigns.
Content & Brand Support
- Assist with creating and organizing marketing content.
- Develop content ideas that support overall marketing and brand strategies.
- Coordinate photoshoots and content production when required.
- Ensure all marketing materials align with Cin Cin's brand guidelines.
- Support copywriting for newsletters, website, and social media.
E-commerce Support
- Update product information, collections, and promotional banners on Shopify or other e-commerce platforms.
- Coordinate product launches with the Design, Production, and Boutique teams.
- Assist in maintaining website accuracy and visual presentation.
- Support e-commerce promotions and campaigns in line with overall marketing objectives.
Email Marketing
- Assist in creating and scheduling email campaigns using platforms such as Klaviyo (or similar).
- Support email campaign planning and content development.
- Maintain customer lists and support campaign segmentation.
- Track email campaign performance and identify opportunities for improvement.
Influencer & PR Support
- Assist with influencer outreach and communication.
- Research and identify potential influencers, creators, and media opportunities that align with the Cin Cin brand.
- Coordinate gifting, sample requests, and campaign logistics.
- Maintain influencer and media contact databases.
Administrative Support
- Organize marketing assets and files.
- Coordinate with internal departments and external vendors.
- Prepare presentations and marketing reports.
- Assist with marketing calendars, campaign tracking, and documentation.
- Assist with day-to-day administrative tasks for the marketing team.
Qualifications
- Diploma or Bachelor's degree in Marketing, Communications, Business, or a related field.
- 1–2 years of experience in marketing, digital marketing, or a similar role is preferred.
- Fresh graduates with relevant internship experience are welcome to apply.
- Strong interest and understanding of strategic marketing and brand development.
Skills & Requirements
- Strong strategic marketing mindset with the ability to think beyond day-to-day execution.
- Ability to understand marketing objectives, identify opportunities, and develop practical marketing ideas.
- Strong organizational and time management skills.
- Excellent written and verbal communication skills in English.
- Familiarity with social media platforms (Instagram, TikTok, Facebook, Pinterest).
- Basic understanding of digital marketing principles and campaign strategy.
- Strong analytical and problem-solving skills.
- Experience with Shopify is an advantage.
- Experience with Klaviyo or similar email marketing platforms is an advantage.
- Basic knowledge of Canva and Adobe Creative Suite (Photoshop/Illustrator) is a plus.
- Proficient in Microsoft Office and Google Workspace.
- Ability to multitask and work in a fast-paced environment.
- High attention to detail and a proactive attitude.
- Creative, commercially minded, and able to connect marketing activities with business and brand objectives.
- Ability to take initiative, work independently, and bring new ideas to the team.