PT. Autopedia Sukses Lestari Tbk. (Triputra & ASSA Group) is an omni-channel automotive marketplace that operates in various businesses, including vehicle auctions with JBA, used car buying and selling with warranty under the Caroline.id brand, vehicle pawnshops with Motogadai, and an AI-based vehicle valuation site with the Cartalog brand.
Job Descriptions
- Conduct market research and industry analysis to identify growth opportunities for vehicle financing products.
- Identify opportunities to improve financing penetration within dealership channels.
- Analyze vehicle sales performance and financing conversion rates across dealer networks.
- Develop regular market intelligence reports to support strategic planning and management decision-making.
- Provide insights to support dealer marketing programs, promotional strategies, and partnership initiatives.
- Provide strategic recommendations to improve product positioning and marketing effectiveness.
- Support sales teams with data-driven recommendations to improve customer acquisition, retention strategies, and growth drivers.
Qualifications
- Bachelor's degree in Marketing, Management Business, Finance, Statistics, or a related field.
- Minimum 35 years of experience in marketing analytics, market intelligence, business strategy, or commercial business analysis roles.
- Prior experience in automotive financing, leasing companies, banking, fintech lending, or the automotive industry is strongly preferred.
- Demonstrated experience in analyzing market trends and translating insights into business strategies.
- Advanced proficiency in Microsoft Excel and data analysis tools.
- Familiarity with CRM systems, sales data, and marketing performance analytics.
- Strong initiative and ownership mindset, particularly in developing new processes and analytical frameworks.
