We are seeking a Manager, Influencer Marketing to join our team. The role will focus on executing influencer partnerships for a variety of clients and requires strong knowledge of the influencer space, campaign management, and relationship building. The position is primarily remote, with occasional in-office requirements depending on business needs.
Responsibilities
Influencer Sourcing
- Identify influencers that align with client demographics and campaign goals.
- Stay up to date on trending creators across platforms.
- Utilize influencer marketing tools to discover and evaluate partners.
- Share insights and educate the team on influencer tools and best practices.
Influencer Campaign Management
- Act as the main point of contact for clients and influencer partners.
- Manage the end-to-end content creation process, from briefing to approvals and posting.
- Oversee contracts and deliverables to ensure campaign goals are met.
- Track progress, provide internal updates, and resolve campaign challenges effectively.
- Maintain organized campaign documentation.
Influencer Reporting
- Collect performance metrics and results from influencer content.
- Analyze outcomes to generate actionable insights.
- Stay informed of platform updates and trends across Instagram, TikTok, Facebook, YouTube, and other relevant platforms.
- Support strategy development and contribute to ongoing innovation in influencer marketing
Qualifications
- 3–5 years of experience in influencer marketing, social media strategy, or related roles.
- Proven track record of building and managing influencer relationships.
- Strong project management skills with the ability to juggle multiple campaigns and deadlines.
- Experience negotiating contracts with influencers.
- Familiarity with influencer and content management tools.
- Background in working with beauty, lifestyle, or consumer brands is a plus.
- Knowledge of paid social media to support influencer campaigns.
- Ability to thrive in a fast-paced environment while working collaboratively across teams.