Ecommerce Specialist

Job Responsibilities:

• Develop and implement comprehensive e-commerce strategies aligned with company goals.
• Oversee all e-commerce channels (e.g., Tokopedia, Shopee, own website).
• Optimize product listings (descriptions, images, keywords, pricing).
• Coordinate promotions, flash sales, and bundling strategies.
• Ensure excellent digital customer journey and timely support.
• Work with digital marketing team on SEO, SEM, social media, email campaigns.
• Analyze customer behavior to enhance personalization and retention.
• Prepare monthly reports on sales performance, customer acquisition cost, and ROI.
• Provide insights for improvement and new product opportunities.
• Lead and coach a small team (if applicable) of e-commerce executives or support staff.
• Provide training and direction to ensure performance standards are met.

Required Skills & Qualifications:

• Bachelor's degree in Marketing, Business, or a related field.
• Minimum 3–5 years of experience in e-commerce, preferably in consumer goods or sanitary/home improvement sectors.
• Proven experience managing online marketplaces stores.
• Strong understanding of online sales platforms and tools.
• Proficient in data analysis tools (Excel, Google Analytics, marketplace dashboards).
• Solid grasp of SEO/SEM, digital marketing funnels, and customer behavior.
• Excellent communication, organizational, and leadership skills.
• Tech-savvy, creative thinker, and result-oriented mindset.
• Self-driven and adaptable.
• Detail-oriented with a strong sense of ownership.
• Able to work under pressure and tight deadlines.