Digital Marketing

2-4 Years

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Early Applicant

Job Description

Job Description

Execute digital initiatives to drive topfunnel metrics (reach, impressions, traffic).
Maintain consistent brand voice across all digital touchpoints.
Support campaign leads by executing awareness-related activities within larger campaign plans.

Plan, run, and optimize ads across Meta, Google, and TikTok to drive traffic and awareness.
Conduct A/B testing for creatives, messaging, and CTAs to improve performance.

Manage SEO, blog content, and PR/media exposure to strengthen online presence.
Support co-marketing initiatives for partner projects (promotional assets, campaign amplification, content collaboration).
Manage KOL activation for awareness objectives (briefing, coordination, content review, performance check).

Work closely with the Design, Social Media, and Growth teams to ensure aligned messaging and campaign execution.
Track and report key awareness and acquisition metrics (reach, traffic, CTR, CPL) to the Marketing Lead and CEO.

Role Requirements

23 years of experience in Digital Marketing with exposure to topmid funnel activities.
Hands-on experience running paid ads (Meta, Google, TikTok).
Familiarity with SEO, blog content optimization, and basic analytics.
Experience managing KOL collaborations (briefing, coordination, content review).
Strong coordination and communication skills for cross-team work.
Comfortable interpreting metrics (reach, traffic, CTR) and turning them into clear recommendations.