Conducting audience, keyword, and digital trend research to develop effective advertising strategies.
Analyzing data and metrics to optimize ad campaign performance.
Routinely evaluating campaign performance to maximize campaign results and ROI.
Collaborating with teams and cross-departments to develop, plan, and execute advertising campaigns that attract consumer attention and increase purchase intent.
Requirements
Minimum Bachelor's degree in any related field
Minimum 1 year of experience managing E-Commerce Ads (Shopee, TikTok Shop, Tokopedia).
Strong understanding of the E-Commerce ecosystem and consumer behavior.
Proficient in using marketplace dashboards and tools (both ads and affiliate management).
Understands campaign and ads workflows, both technically and strategically.
