NEX Entertainment is a dynamic digital entertainment company, revolutionizing the landscape of live streaming, content creation and talent management. We are dedicated to bringing a fast-forward, next-level experience for talented individuals seeking to make their mark in the digital world.
Our mission is to democratize entertainment content and monetize talents through a unique combination between technology and human connections.
We envision building the next generation content creation platform, offering a platform that not only showcases talent but also provides an unparalleled entertainment experience for audiences worldwide.
Currently, we're looking for a Data Analyst / Data Engineer who is passionate about turning marketing and platform data into powerful insights to drive campaign performance, audience growth, and business impact.
What You'll Do:
- Lead data analytics initiatives to support TikTok Go marketing, creator, and live commerce strategies
- Develop and refine analytics frameworks for TikTok campaigns, creator performance, customer segmentation, and funnel analysis
- Build and maintain dashboards and automated reports to track TikTok Go KPIs, marketing ROI, and growth metrics
- Partner closely with marketing, creator management, and product teams to define success metrics and optimization strategies
- Analyze user acquisition, retention, engagement, and conversion across TikTok channels
- Collaborate with data engineering teams to ensure data availability, accuracy, and integrity
- Present clear, actionable insights and recommendations to leadership and business stakeholders
What We're Looking For:
- Bachelor's degree in Statistics, Mathematics, Computer Science, or a related quantitative field
- 4+ years of experience in data analytics, data engineering, or related roles, preferably in digital marketing, performance marketing, or high-growth tech
- Strong SQL skills and experience with BI tools (Lark Base, Power BI, Tableau, Redash, or similar)
- Experience with cloud data platforms such as BigQuery or Snowflake (GCP preferred)
- Familiarity with marketing attribution models, funnel analysis, and customer lifecycle analytics
- Strong communication skills with the ability to translate data into business and campaign insights
- Fluent in English
