VinFast is seeking a visionary and results-oriented Chief Executive Officer (CEO) to lead VinFast E-scooter in Indonesia, driving the company's mission to accelerate the transition to sustainable, electric urban mobility.
The ideal candidate will combine deep strategic acumen with operational excellence capable of leading a fast-growing, innovation-driven organization across R&D, manufacturing, sales, network development & marketing.
As the division's top executive, the CEO will define the business roadmap, inspire a high-performing team, and deliver breakthrough results in domestic markets.
- Objectives of this Role
- Be the public and strategic face of VinFast's E-Scooter business, representing the company with partners, investors, regulators, and the media.
- Lead the overall strategy, P&L, and organizational performance of the E-Scooter Division across all markets.
- Drive the execution of business plans that expand VinFast's footprint in the electric two-wheeler segment.
- Oversee R&D, production, marketing, and commercial operations to ensure sustainable profitability and innovation leadership.
- Foster an inspiring, collaborative, and high-performance culture aligned with VinFast's Indonesia values of innovation, speed, and customer-centricity.
- Key Responsibilities
- Strategic Leadership:
Develop and implement long-term business strategies, market entry plans, and product portfolios to achieve sales growth and brand dominance in the e-scooter category.
Lead sales, distribution, and marketing initiatives to maximize market share and customer satisfaction. Oversee retail financing partnerships, dealer network performance, and brand campaigns.
Oversee manufacturing efficiency, supply chain optimization, and quality control to meet production and delivery goals.
Manage divisional P&L, budgets, and investments to ensure financial health and return on capital.
Build, coach, and empower a high-performing leadership team across Sales, Dealer network Development, Sales Operation & Marketing.
Represent VinFast E-Scooter with government agencies, strategic partners, and global collaborators in sustainability and EV innovation.
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Requirements
Required Skills and Qualifications
- Strong background in the two-wheeler or broader mobility industry, with a solid understanding of local and regional markets.
- Minimum 15 years of leadership experience, including at least 5 years in a C-suite or business-unit head role.
- Proven success in P&L management, strategic execution, and organizational scaling.
- Expertise in corporate finance, manufacturing operations, and global supply chains.
- Demonstrated ability to lead cross-functional, multicultural teams and drive results under pressure.
- Excellent relationship-building skills with dealers, distributors, and business partners.
- Outstanding communication, negotiation, and stakeholder-management skills.
- Fluent in English
- Preferred Skills and Qualifications
- Master's degree (MBA, Engineering, or related field).
- Strong analytical mindset with hands-on project management skills.
- Entrepreneurial, agile, and purpose-driven leadership style.
