Cash Loan Growth Manager

We are looking for a high-performing Retail Digital Loan / Cash Loan Growth & Operations Manager/Senior Manager who will drive business growth across South East Asia markets such as Philippines, Thailand, Indonesia, and Malaysia. This role leads end-to-end development and execution of growth initiatives such as campaign promotions, interest waiver programs, credit boost incentives, and new feature deployments that can offer organic growth and to deliver scalable GMV uplift, conversion improvement, and healthier credit performance.

You will partner closely with Product, Risk, Finance, Marketing, BI/Data, and Country GMs to identify opportunities, execute experiments, optimize cost efficiency (CIR), and accelerate BNPL adoption.

Key Responsibilities

Growth Strategy and Campaign & Promotion Management

Lead planning and execution of Cash Loan campaigns, including: interest waivers, fee waivers, cashback vouchers based incentives

Coordinate with marketing and category teams to maximize reach and conversion.

Measure campaign effectiveness, incremental GMV, CIR, take-up rate, and optimize based on learnings.

Cash Loan Product Innovation & New Feature Rollout

Work with Product & Tech teams to design and implement:

New BNPL features that can create GMV uplift

A/B tests for interest waiver, extended tenor, new approval logic, payment reminders, etc.

Increasing entry points and visibilities to improve conversion rates from upper funnel to bottom

Translate business needs into clear PRDs/BRDs and ensure timely delivery.

Data Analysis & Business Insights

Dive deep into user behavior, funnel performance, and credit health.

Analyze GMV, AOV, ARPU, CIR, activation rate, and repeat rate to uncover growth opportunities.

Cross-Functional Collaboration

Align with Credit/Risk teams on underwriting changes and CIR optimization.

Work with Finance on budget control, ROI modeling, and subsidy efficiency.

Partner with Country GMs and Category teams for localized strategies.

Operational Excellence

Define SOPs for campaign execution, feature rollout, and post-mortem analysis.

Ensure compliance with local regulations (e.g., Cash Loan guidelines in PH, TH, ID, MY).

Solve operational issues quickly, escalate risks, and maintain high service quality.

Job description

Qualifications & Requirements

5+ years of experience in fintech, tech company, e-commerce, or digital banking.

Strong understanding of retail loans / cash loan, consumer credit, payments, or financial products.

Proven experience in campaign management, growth operations, or product operations.

Exceptional analytical skills; comfortable with basic SQL, dashboards, and experimentation.

Strong stakeholder management and ability to influence cross-functional teams.

Experience launching features in multi-market environments is a plus.

Highly organized, detail-oriented, and thrives in fast-paced, high-pressure environments.

Excellent communication skills (English required; Mandarin is a plus but not mandatory).

What Success Looks Like

Incremental GMV growth and improved Cash Loan adoption across key markets.

Increase Cash Loan revenue

Improved conversion rates and repeat rate for Cash Loan users.

Why Join Us

Drive Cash Loan growth & revenue at scale across major SEA markets.

Work in a high-impact, fast-paced environment with top digital and fintech leaders.

Opportunity to innovate in one of the fastest-growing payment verticals in the region.