Brand Manager
Brand Manager
The Arnott's Group- Posted 5 hours ago
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Job Description
PT Arnott's Indonesia is a multinational company with brands Good Time and Nyam Nyam. We are looking for Brand Manager to join our team. This role is based in Jakarta.
Responsibilities:
- Develop and lead brand growth strategies aligned with business objectives.
- Own brand performance, including revenue, market share, penetration, profitability, and marketing investment effectiveness.
- Turn consumer and market insights into actionable growth opportunities.
- Lead innovation and new product development from concept to launch and post-launch evaluation.
- Manage and execute integrated 360° marketing campaigns across multiple consumer touchpoints.
- Partner closely with Sales and Trade Marketing teams to drive strong go-to-market execution.
- Manage agencies and external partners to deliver impactful campaigns and business results.
- Monitor brand performance and continuously identify opportunities to accelerate growth and improve effectiveness.
The Ingredients For Success
- Minimum 2 years of experience as a Brand Manager, preferably within the FMCG industry.
- Strong experience in brand strategy development and execution.
- Proven track record in delivering successful marketing campaigns.
- Experience in launching new products (NPD).
- Strong commercial acumen with understanding of market share, penetration, revenue, and profitability drivers.
- Hands-on experience with consumer and market research tools (e.g., Nielsen, Kantar).
- Strong analytical, planning, and problem-solving skills.
- Proficient in PowerPoint, Excel, Word, and project management tools.
- Excellent stakeholder management and cross-functional collaboration skills.
- Agile, results-driven, proactive, and demonstrates strong ownership mindset.
So, if you're ready to take on a dynamic role and contribute to exciting product innovation in a fast-paced FMCG environment, this is the right opportunity for you!
More Info
Key Skills
consumer and market research tools
marketing campaigns
brand strategy development
project management tools




