As a Brand Team, you will be responsible for supporting brand development and execution by managing day-to-day activities, planning marketing strategies, and coordinating cross-functional operations to drive brand performance.
What will you do
- Supporting the development and management of multiple brands within Lemonilo's portfolio, including new product launch, product renovation, and or seasonal extensions.
- Manage day-to-day brand activities, including market assessment, competitor movement assessment, supporting the forecasting activities, etc.
- Plan & assess brand-building activities to sustain brand performance in the market (ATL, BTL, route-to-market, e-commerce performance, etc.).
- Conduct marketing mix planning & development.
- Work closely with cross-functional teams to monitor brand operationalization.
- Conduct administration duties related to brand operationalization.
What are we looking for
- Ideally, 1 year of marketing experience within brand/marketing in the FMCG industry. Fresh graduates are welcome.
- Committed to grow.
- Good understanding of the FMCG market, competitive landscape, and consumer in Indonesia.
- Possess a high interest in brand and marketing management.
- Sales, Brand, or Digital Marketing experience would be a real win!
- Strong organizational skills with close attention to detail.
- Excellent communication, teamwork, and relationship-building skills, both with internal and external stakeholders.
- Positive attitude and a problem-solving, solutions-focused approach.
- Flexible and agile with the ability to work under pressure and on time.
- Great analytical skill with good business acumen.
- Eagerness to learn and grow your career in an engaging start-up environment.
About Lemonilo
Since 2016, Lemonilo is a well-known leading health and wellness CPG (Consumer Packaged Goods) brand in Indonesia with a mission to make healthy living accessible through affordable, great-tasting products made with high standards and free from 100+ potentially harmful ingredients. Our products are distributed across more than 20,000 stores nationwide. We are growing fast and invite talents to build, learn, and create real impact at scale in a purpose-driven organization.
As a company, Lemonilo is deeply committed to equity, inclusion, and diversity. We welcome all qualified applicants and consider them for employment regardless of gender, race, ethnicity, color, disability, political opinion, sexual orientation, age, religion, health status, or any other status protected by applicable law.
