Aperitif On Trade Specialist for PT. Pelita Makmur Perkasa

PT Pantja Artha Niaga

Indonesia

3-5 Years

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Posted 12 hours ago
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Job Description

Recruit, service, and manage targeted on-trade outlets (bars, restaurants, hotels) to grow brand presence and sales
Identify priority venues and develop long-term, brand-led partnerships
Execute Perfect Store standards, including visibility, activation, menu placement, and consumer touchpoints
Coordinate POSM deployment and in-outlet executions to support commercial and sales objectives
Work closely with Sales teams to ensure account development aligns with sales targets and distribution strategy
Act as a brand ambassador, representing the lifestyle, values, and positioning of assigned aperitif brands
Lead product training and brand education for trade staff, bartenders, and consumers
Host and support brand activations, tastings, and events to build awareness, trial, and engagement
Support brand storytelling and premium experience delivery within on-trade venues
Monitor outlet compliance, pricing, visibility, and product availability
Track spend, ROI, and performance of on-trade activations and programs
Conduct regular venue audits, identify execution gaps, and highlight growth opportunities
Prepare activity reports, performance reviews, and actionable market insights to guide brand and sales strategy
Collaborate closely with distributors, agencies, and regional teams to ensure effective execution and follow-up

We are looking fo 2 (two) Aperitif On-Trade Specialist to be based in Bali (1 position) and Jakarta (1 position)

Minimum Qualifications

We are currently hiring 2 (two) Aperitif On-Trade Specialist for PT. Pelita Makmur Perkasa, with placements in Bali (1 position) and Jakarta (1 position)

Minimum 3 years of experience in on-trade sales, brand activation, hospitality, or alcoholic beverage industry (sales & marketing)
Strong understanding of on-trade dynamics (bars, restaurants, hotels)
Passionate for spirits and advocacy
Strong communication, presentation, and relationship-building skills
Good English skills (written and spoken)
Collaborative, adaptable team player
Willing to work flexible hours (including evenings and weekends)
Willing to travel frequently