17:I[832,["669","static/chunks/app/(Engagement)/similar-jobs/%5Bid%5D/page-cd8b18fbdc03538c.js"],"default"] 19:I[5878,["669","static/chunks/app/(Engagement)/similar-jobs/%5Bid%5D/page-cd8b18fbdc03538c.js"],"Image"] 18:T6c1,Responsibilities

As a Group Brand Manager for the HORECA Channel, you will be responsible for driving business growth and brand development across hotels, restaurants, and cafés.

Key Responsibilities

Manage the development of HORECA business, including product portfolio, launch plans, route-to-market strategy, channel development, marketing plans and execution.
Collaborate cross-functionally with internal teams for product development initiatives
Monitor overall business performance, including, sales target, sales achievement, distribution coverage and account productivity
Prepare and present business plans, monthly performance reviews, and strategic initiatives to Management / Board of Directors
Develop market insights related to customers (cafés, restaurants, hotels), competitors and pricing landscape

Requirements

Requirements

Bachelor's degree in Marketing, Business Administration, or a related field
Minimum 5–8 years of experience in Brand Management / Marketing, preferably in FMCG or HORECA-related industries
Strong understanding of HORECA channel dynamics (hotels, restaurants, cafés)
Proven experience in product development, brand strategy, and go-to-market execution
Strong analytical skills with the ability to interpret data and translate insights into strategies
Excellent communication and presentation skills
Ability to work cross-functionally and manage multiple stakeholders
Results-driven, proactive, and able to work in a fast-paced environment

Group Brand Manager – HORECA Channel