This role is accountable for owning and accelerating bancassurance business performance at regional level, by driving strong commercial execution, deepening bank partnerships, and building a high-performing sales force.

You will act as the key growth driver, ensuring consistent achievement of premium targets while unlocking new revenue streams across bank channels.

Key Responsibilities

1. Own Regional Revenue & Growth

Take full ownership of regional bancassurance targets (APE, FYP, case count, productivity)
Drive aggressive sales growth through structured action plans and execution discipline
Continuously identify gaps and implement high-impact initiatives to close performance gaps

2. Strategic Bank Partnership Management

Build and maintain strong, influential relationships with key stakeholders (Regional Heads, Area Managers, Branch Managers)
Position yourself as a trusted business partner to the bank, not just a vendor
Drive joint business planning, sales campaigns, and activation programs

3. Lead & Elevate Sales Team Performance

Manage and develop Area Sales Managers / Relationship Managers across the region
Instill a performance-driven culture with clear KPIs and accountability
Conduct regular coaching, field visits, and performance reviews to uplift productivity

4. Drive Business Expansion

Identify and unlock new opportunities within existing bank networks
Accelerate penetration across branches and improve product adoption
Initiate localized strategies to maximize regional potential

5. Execution Excellence & Governance

Ensure strong discipline in sales execution, pipeline management, and reporting accuracy
Maintain full compliance with OJK regulations and internal policies
Collaborate cross-functionally (Training, Product, Ops) to ensure seamless delivery

6. Performance Monitoring & Insights

Analyze sales data to generate actionable insights and strategic recommendations
Monitor key metrics: conversion rate, productivity per RM, persistency, and activation rate
Provide regular business updates to senior management

Requirements

Minimum Bachelor's Degree (Business, Finance, or related field)
8–12 years of experience in insurance/banking, with strong exposure to bancassurance channel
Proven track record in handling regional sales targets and delivering consistent growth
Strong leadership experience managing multi-layer sales teams
Excellent stakeholder management (especially with bank partners)
Strong commercial mindset, analytical thinking, and execution capability

Bancassurance Regional Sales Department Head