Job Description
Responsibilities
About the team:
This role will support SMB (Small Medium Business) Platform-Level Projects where you will lead high-impact initiatives to drive GMV growth for our sellers or focus on internal optimizations. You will work within a dynamic environment, where each quarter's priorities are set based on platform most urgent needs. Success in this role means skillfully managing multiple complex projects, collaborating across functions, and influencing key stakeholders with data-backed insights.
Roles & Responsibilities:
1. Strategic Leadership & Cross-Functional Alignment
- Own the Vertical: Serve as the definitive Affiliate thought leader and representative for the SMB team across TikTok Shop.
- Influence without Authority: Partner seamlessly with Product, Creator, and Strategy teams, aligning your initiatives with overarching OKRs to unlock net-new ecosystem value.
2. Full-Funnel Diagnostics & Advanced Analytics
- Identify the Bottleneck: Apply rigorous logic to deconstruct the seller-to-affiliate journey. You must definitively diagnose where the system is breaking: Eligibility --> Matchmaking Efficiency --> Traffic Quality --> Conversion --> GMV Growth.
- Slice & Dice Data: Leverage Aeolus, Advanced Excel, and other analytical tools to manipulate complex, high-volume datasets. Turn ambiguous data into sharp, actionable strategic levers.
3. Agile Project Execution & ROI Delivery
- Drive GMV: Take end-to-end ownership of highly complex, quarterly platform-level projects optimized for revenue expansion or structural cost reduction.
- Scale Impact: Manage concurrent, multi-threaded workstreams. Ensure the cumulative impact of your portfolio delivers ROI that is exponentially greater than the sum of its parts.
4. Executive Synthesis & Communication
- Narrative Ownership: Translate complex data and strategic pivots into crisp, Amazon-style 1-pagers.
- Drive Decisions: Communicate progress, post-mortems, and resource needs leadership with logically airtight, data-backed precision.
Qualifications
Minimum Qualifications:
- Bachelor's degree or higher
- Experience: 3+ years in high-stakes, analytically rigorous environments (e.g., top-tier management consulting, investment banking, or hyper-growth tech strategy) with a proven track record of complex stakeholder management.
Preferred Qualifications:
- Analytical Rigor: Elite quantitative skills (highly proficient in Excel) paired with exceptional critical thinking. You naturally break down ambiguous, multi-variable problems into MECE components.
- Mindset: Zero ego, fiercely agile, and intellectually hungry. You care about driving outsized business impact in a high-velocity environment.
- Executive Presence: Highly proficient in synthesizing information and driving alignment among cross-functional stakeholders.
About TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join Us
Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.
We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an Always Day 1 mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.
Diversity & Inclusion
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
