Clarify and translate product requirements into user-centered solutions.
Define and deeply understand user personas, behaviors, triggers, and motivations.
Validate hypotheses, problems, and solutions through research methods such as in-depth interviews, usability testing, data analysis, and AI-assisted research tools.
Align business goals with user needs to deliver impactful product experiences.
Collaborate with Product Managers, Engineers, and stakeholders to define Product Vision and Value Proposition.
Define success metrics and measure design impact through experimentation and product performance.
Plan and support product experimentation initiatives such as A/B testing, usability testing, and conversion optimization.
Create user flows, wireframes, prototypes, and high-fidelity UI designs that align with product objectives and brand standards.
Present design rationale and communicate how design solutions support both user and business goals.
Ensure alignment with design systems, UX standards, visual consistency, and style guidelines.
Collaborate closely with Product Managers, UI Designers, UX Engineers, and Software Engineers to ensure high-quality implementation.
Utilize AI tools for brainstorming, UX research synthesis, competitive analysis, ideation, rapid prototyping, and improving execution efficiency (e.g., ChatGPT, Gemini, NotebookLM, Deep Research, etc.).
Explore AI-assisted workflows and vibe coding approaches to accelerate experimentation and product development.
Stay updated with emerging AI, UX, UI, experimentation, and product design trends to drive innovation within the team.
Maintain comprehensive documentation and design backlog with the Product Development Team.
Mentor junior designers to ensure strong design quality and execution consistency.
Requirements
Deep understanding of Design Thinking or other user-centered design approaches, and ability to advocate the mindset within the organization.
Strong understanding of end-to-end design processes: research, define, ideate, prototype, test, and iteration.
Strong understanding of UX principles, visual design fundamentals, and modern UI best practices.
Able to create intuitive, scalable, and visually polished user interfaces.