Sport Sponsorship & Activation Specialist

Sport Sponsorship & Activation Specialist

The Sport Sponsorship & Activation Specialist is responsible for managing, executing, and maximizing the value of sports sponsorship partnerships through strategic activation programs, stakeholder engagement, event execution, and performance measurement. The role ensures that sponsorship investments deliver strong brand visibility, customer engagement, business impact, and alignment with the company's marketing objectives.

Qualifications & Requirements

• Minimum 5 - 7 years of experience in sponsorship management, sports marketing, event activation, brand activation, partnership management, or related fields.
• Experience working with sports organizations, clubs, leagues, federations, or sponsorship agencies is highly preferred.
• Experience managing large-scale events and integrated marketing campaigns.
• Strong understanding of sports sponsorship and brand activation principles.
• Knowledge of event management and experiential marketing.
• Budget planning and vendor management skills.
• Data analysis and sponsorship performance measurement capabilities.
• Proficiency in Microsoft Office (Excel, PowerPoint, Word).
• Familiarity with digital marketing and social media activation strategies.