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Senior Product Marketing Manager - Accommodation

Traveloka

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2-7 Years
6 months ago
181 Viewed
1 Applied

Job Description

It's fun to work in a company where people truly BELIEVE in what they're doing!

Job Description

  • Grow Accommodation business to best optimum scale with creative, analytical and critical approach.

  • Develop and responsible for the overall product, customer marketing and go-to-market strategy to achieve business objectives in overall Accommodation Indonesia landscape.

  • Accountable for strategy development, campaign roadmap, sprint, planning (investment planning includ, execution, post mortem, and improvement project in the effort to increase product ecosystem quality lead generation, traffic and adoption rate / acquisition.

  • Orchestrate different marketing and growth levers, building product momentum to fulfill customers needs and connect with their paint points to generate positive customer lifetime value and retention factor.

  • Internal stakeholder management within sales & marketing and cross-functional team outside of marketing.

  • Measure ROI and strategic value of marketing projects both at product, customer and brand level to decide the right mix of marketing and resource investment.

  • Set direction and strategy of country product marketing mix consisting of product mix (categorical) and channel mix (online and offline), combined with customer portfolio mix, together with other product marketing in the country.

  • Lead high performing product marketing team, responsible and accountable for country P&L at Accommodation business line and customer loyalty metrics.

Requirements

  • You have a bachelor's degree in Engineering, Mathematics, Computer Science, Finance, or Information Management from top local or overseas universities.

  • You have at least 7 years of relevant working experience and at least 2 years of experience in leading organizations or cross-functional matrix team setup.

  • You have a solid data analytical and problem-solving skill, strong in numbers and marketing analytics using big data and customer centric approach in devising and managing commercial projects.

  • You are a mature and self-driven person, embrace challenges, and has an entrepreneurial spirit.

  • You have an excellent communication, passion, dedication, and energy to get things done.

  • If you are coming from top tier management consulting and high-level proficiency in Excel, SQL, and data analytics, it would be a plus point.

  • Experience in working independently and hands-on marketer, able to develop and provide clear direction to short-mid term business milestones. Understanding of brand is a must, able to follow brand guidelines and ensure correct brand implementation to event materials. Most importantly, be customer centric at all times.

  • Multitasking, self-driven, able to juggle multiple projects and other responsibilities and at the same time able to clearly prioritize / effectively delegate tasks. Able to perform under pressure and maneuver within business ambiguity.

  • Comfortable working in flexible working hours conditions and occasional traveling.

  • Good communication and interpersonal skill.

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Traveloka is an Indonesian unicorn company that provides online airline ticketing and hotel booking services, and it presently has a strong presence in Southeast Asia and Australia

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