About Luxehouze
Luxehouze is a fast-growing omnichannel luxury marketplace operating across Indonesia and Singapore, serving high-value customers in watches, fashion, and beauty. We operate in an environment where trust, speed and excellence matter, and where outcomes matter more than activity.
We are looking for a
Senior Brand Manager, who takes responsibility naturally, thinks in outcomes and wants to build, improve, and scale — not just execute tasks.
What Will Be Challenging
Please read this carefully - it's here to help you self-select.
- Expectations are high and visible
- Problems may be ambiguous and fast-moving
- Priorities can change as the business scales
- Feedback is direct and frequent
- Performance is measured by results, not intentions
- If you require rigid structure, narrow scope, or close supervision to perform well, this environment may not be a good fit.
Responsibilities:
- Setting brand awareness strategies: Identify research needs, execute research studies and projects, and analyze research in order to identify opportunities
- Evaluating the brand image from the consumers
- Establish and maintain brand budgets
- Stay current on market trends and competitive activity
- Own the development and messaging of the brand narrative
- Media Placement: Evaluate the effectiveness of all media campaign
- Manage the media budget effectively by creating and maintaining project sheet.
- Define and manage the brand communication strategy using a variety of media
- Sales enablement; Ensure that all retailers are kept up to date with current and new products launches as well as relevant support sales material (master catalogue, etc).
- Create, execute, and manage marketing programs and campaigns: Create Go-to-market strategy and launch plans that outline in detail how the product will be promoted and sold
- Contribute to the achievement of the brand's annual growth by providing efficient Marketing support to Head of Marketing
- Manage a team consisting of Brand Manager, Social Media, Event & Partnership
Requirement & Qualifications:
- 8-10 years of experience in digital/social media/KOL marketing/other related field
- Deep understanding of marketing 360 activity, related to dynamic algorithms, especially Instagram, TikTok, Hands-on experience in handling end-to-end social media, and KOL/publisher collaboration process.
- Data-driven with strong creative sensibility
- Extensive local KOL & publisher contact base
- Strong stakeholder management skills
- Comfortable working in fast-paced environments
- Wide knowledge of content references and trends
