Sales Marketing Manager

Company Description Trio Azana Style Hotel Kebumen is a pioneering 4-star hotel located in the heart of Kebumen Regency, Central Java, serving both business and leisure travelers with modern comfort and warm hospitality. Strategically positioned near key local destinations, the hotel offers guests convenient access and a memorable stay experience. The property features a range of well-appointed room types, including Suite, Junior Suite, Executive, Deluxe, and Deluxe Twin, each designed for comfort, functionality, and relaxation. As part of Azana Hospitality, the hotel upholds consistent quality standards and service excellence, focusing on delivering exceptional guest experiences at every stay.
Role Description The Sales Marketing Manager is responsible for driving room and banquet revenue, increasing market share, and building brand awareness for Trio Azana Style Hotel Kebumen. This full-time, on-site role based in Central Java, Indonesia includes developing and executing sales and marketing plans, managing key corporate, government, and travel agent accounts, and identifying new business opportunities. The manager will oversee digital and offline promotional activities, coordinate campaigns with Azana Hospitality's brand guidelines, and analyze market trends and competitor activities to optimize pricing and positioning. Daily tasks involve preparing sales reports and forecasts, conducting sales calls and client visits, collaborating with front office and F&B teams on packages and promotions, and ensuring consistent, high-quality communication with guests and partners. The role also includes representing the hotel at industry events, strengthening community and business partnerships, and maintaining high professional standards in line with the hotel's service culture.
Qualifications

• Demonstrated skills in hotel sales and account management, including building and maintaining relationships with corporate, government, and travel trade partners.
• Strong marketing and branding skills, with experience in developing campaigns, promotional strategies, and positioning for hospitality or related industries.
• Proficiency in digital marketing, including social media management, online campaigns, and coordination with OTAs and online booking platforms.
• Solid analytical and reporting skills, with the ability to interpret sales data, market trends, and competitor activity to support strategic decisions.
• Excellent communication and negotiation skills, with the ability to present proposals, conduct sales meetings, and collaborate effectively across departments.
• Proven organizational and time-management abilities, including planning, prioritizing tasks, and managing multiple projects simultaneously.
• Bachelor's degree in Marketing, Business, Hospitality Management, or a related field is preferred; equivalent experience will be considered.
• Previous experience in hotel sales, hospitality marketing, or a similar role is highly beneficial, particularly within a 4-star or branded hotel environment.
• Comfortable working on-site in Central Java, Indonesia, with strong local market knowledge or willingness to quickly