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Role Overview:
We're seeking a results-driven Remote Digital Marketing Executive to manage and optimise online marketing efforts. This role is ideal for someone who is analytical, performance-focused, and experienced in running paid advertising campaigns across Google and Meta platforms. You will play a key role in driving traffic, conversions, and measurable business outcomes through data-driven strategies.
Portfolio required: must showcase past projects, performance metrics, and business impact.
Key Responsibilities:
● Plan, execute, and optimise paid advertising campaigns across Google Ads and Meta.
● Monitor and analyse campaign performance metrics (e.g., ROAS, CPC, CTR, conversions) to drive continuous improvement.
● Develop and test campaign strategies, creatives, and audience targeting to maximise return on investment.
● Manage advertising budgets effectively to achieve performance targets.
● Generate performance reports and provide actionable insights to improve marketing outcomes.
● Collaborate with internal stakeholders to align campaigns with business goals, promotions, and product launches.
● Stay updated on digital marketing trends, platform updates, and best practices.
What We're Looking For:
● Proven experience in managing paid digital marketing campaigns, particularly on Google Ads and Meta platforms.
● Strong understanding of performance marketing metrics, including ROAS and conversion tracking.
● Demonstrated ability to deliver measurable results and optimise campaigns for growth.
● Self-motivated and able to work independently in a remote environment.
● Strong English communication skills to present insights and recommendations clearly.
Nice to Have:
● Experience working with e-commerce, F&B, or consumer brands.
● Familiarity with tools such as Google Analytics or other tracking platforms.
Salary range: 600 - 800 Singapore Dollars per month
Job ID: 145717009