As the Product Marketing Manager at Pivot Payment, you will be the primary architect of our market authority in the Travel, OTA, and Hospitality sectors. We are not looking for a generalist marketer; we need a strategist who understands high-touch B2B sales cycles and can translate complex payment infrastructure—including our PJP Category 1 licensing—into high-stakes value propositions for institutional buyers.
Key Responsibilities
- Sales Enablement & Tooling: Build and maintain the Pivot Compliance & Trust Hub, ensuring it remains the definitive source for due diligence (PCI-DSS 4.0, Bank Indonesia licensing, and security protocols).
- Vertical Strategy: Develop the Margin Recovery narrative specifically for OTAs and Hotels, focusing on reducing FX leakage and automating fragmented reconciliation.
- High-Value Content: Replace high-volume generic content with Spear assets: technical whitepapers, CFO-level ROI calculators, and deep-dive case studies for the travel industry.
- Technical Product Positioning: Translate technical features (e.g., API-led payouts, multi-currency rails) into operational benefits that reduce the sales cycle length.
- Regulatory Advocacy: Position Pivot's regulatory posture (Category 1 License) as a competitive moat against international generalist gateways.
Requirements
- Fintech Domain Knowledge: Deep understanding of the Indonesian payment landscape, PJP licensing, and B2B settlement logic.
- Experience in High-Touch B2B: Proven track record in supporting sales teams to close Enterprise-level deals with 3–6 month cycles.
- Strategic Precision: Ability to prioritize high-impact Closing Tools over vanity metrics like generic traffic or impressions.
- Technical Literacy: Comfortable discussing API integrations, PCI-DSS compliance, and ledger reconciliation with CTOs and CFOs.
- Vertical Expertise (Bonus): Direct experience in the Travel, OTA, or Hospitality payment sectors.
Success Metrics (KPIs)
- Sales Cycle Velocity: Reduction in the time taken from Lead to Technical Review.
- Asset Utilization: Adoption rate of marketing collateral by the sales and product teams.
- Authority Ranking: Search dominance for high-intent, technical long-tail keywords relevant to Travel and Compliance.