Product Marketing & Principal Partnership Head

Job Description

• Manage budget allocation and prioritize investments to support business growth.
• Translate strategic initiatives into actionable plans and timelines.
• Define and monitor key business metrics (CA, GTV, Retention) to drive performance.
• Develop business cases and conduct ROI and cost-benefit analyses to support decision-making.
• Prioritize and validate product features in collaboration with the IT team.
• Coordinate cross-functional teams, including Operations, Principals, and Creative, to ensuresmooth project execution.
• Lead end-to-end go-to-market strategies, campaign planning, and post-launch performance evaluation.

Requirements

• Minimum 5 years of experience in Go-to-Market Strategy, Principal Management, Customer Marketing, or Trade Marketing.
• Bachelor's degree in Business Management, Marketing, or a related field.
• Strong sense of ownership and accountability.
• Excellent teamwork and cross-functional collaboration skills.
• Strategic thinker with strong execution capabilities, leadership presence, and sounddecision-making skills.
• Strong analytical mindset with the ability to leverage data and insights for businessdecisions.
• Solid marketing and commercialization capabilities.
• Ability to thrive in a fast-paced environment with agility and adaptability.
• Willing to be placed under PT Kimu Andalan Nusantara (KIMU).