Bachelor's degree in Fashion Design, Fashion Business, Marketing, Business Management, or a related field.
Minimum 3 years of experience in Product Development, Product Management, Merchandising, or a similar role within the fashion retail industry.
Strong understanding of fashion trends, consumer behavior, fabric and material sourcing, garment construction, and retail business cycles.
Proven experience managing end-to-end product development from concept, sampling, production, to product launch.
Familiarity with product costing, pricing strategy, inventory planning, and product lifecycle management.
Strong analytical skills with the ability to interpret sales performance, customer insights, and market trends to support business decisions.
Excellent project management, communication, negotiation, and cross-functional collaboration skills.
Highly organized, detail-oriented, proactive, and able to manage multiple projects in a fast-paced environment.
Responsibilities
Develop and execute seasonal product development strategies aligned with brand positioning, business objectives, and market opportunities.
Plan, manage, and monitor the product launch calendar, including seasonal collections, capsule collections, collaborations, and special campaigns.
Conduct market research, competitor analysis, and fashion trend forecasting to identify customer needs and emerging market opportunities.
Translate brand concepts and creative direction into commercially viable products while maintaining quality, functionality, and brand consistency.
Monitor product costing and support pricing recommendations to achieve target margins while maintaining product competitiveness.
Ensure inventory readiness and product availability to support campaign launches and sales targets.
Track product performance through sales reports, customer feedback, and inventory movement, then provide recommendations for product improvements and future collections.
Evaluate the success of product launches and prepare post-launch analysis to support continuous product and business development.
Drive continuous improvement in product development processes to enhance efficiency, speed-to-market, and overall product quality.
