At Fuse, we're redefining how insurance is discovered, bought, and serviced across Southeast Asia. We're hiring a Performance Marketing Manager to own paid acquisition and drive measurable, scalable growth across digital channels.
What you'll do
- Plan, execute, and scale paid acquisition campaigns across Google, Meta, TikTok, LinkedIn, and programmatic channels — with performance as the north star.
- Own CAC, ROAS, CLTV, CTR, CPM, conversion rates, and other core KPIs; set targets and take rapid action when numbers move.
- Run a disciplined experimentation engine: creative and copy A/B tests, audience splitting, and landing page & funnel optimization to continuously improve unit economics.
- Build and manage media budgets for efficient scale while protecting ROI and compliance with platform and insurance regulations.
- Partner closely with product, data, creative, and business teams to translate product changes into acquisition levers and to operationalize growth loops.
- Implement and maintain attribution and measurement using tools such as Google Analytics, Mixpanel, and AppsFlyer.
- Mentor/coordinate with external agencies or junior media owners where applicable.
What We're Looking For
- 3–6 years hands-on experience in digital/performance marketing (startup or fast-growth environment preferred).
- Deep practical expertise running paid media and optimizing funnels end-to-end.
- Strong analytical fluency — comfortable with attribution thinking, LTV/CAC modeling, and working with analytics dashboards. Basic SQL is a plus.
- Experience working cross-functionally with product, analytics, and creative teams.
- Experience in or exposure to insurtech / fintech or marketing to offline/agent audiences is a plus.
- Proven track record of improving unit economics while scaling user acquisition.
Why join FuseFuse is a breakthrough company in the insurance industry. We provide one app for various insurance product types from numerous well-known and trusted insurance companies. We have expanded our business not only in Indonesia but also China and Vietnam, and are planning on an even bigger expansion to grab markets from other Southeast Asia countries.
Our vision is to deploy the latest cutting-edge technology that enables everyone to buy, claim, or sell all kinds of insurances easily and instantly.
Our mission is to be an insurance technology/platform partner that allows all online/offline channel partners to sell multiple insurance products from multiple insurance companies online in real-time.
Fuse is committed not only to make insurance easily available for everyone but also to spread awareness about the importance of having financial plans and protection through insurance.
More About FUSE
FUSE Group LinkedIn
Instagram @lifeatfuse
