Job Description
Performance Marketing
Responsibilities :
- Manage and optimize paid advertising campaigns to drive traffic, conversions, and sales.
- Plan, execute, and optimize campaigns across Meta Ads, TikTok Ads, Shopee Ads, and other relevant platforms.
- Monitor and analyze campaign performance to identify opportunities for optimization and growth.
- Conduct A/B testing on audiences, creatives, ad copy, and campaign strategies.
- Prepare regular campaign performance reports and provide data-driven insights and recommendations.
Requirements :
- Minimum 1 year of experience in Performance Marketing, Paid Ads, or a related field.
- Proficient in Meta Ads, TikTok Ads, and Shopee Ads; Google Ads is a plus.
- Experience working in a brand or digital marketing agency is a plus.
- Analytical, data-driven, result-oriented, and strong in problem-solving and decision-making.
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