Job Description

Monroe Consulting Group Indonesia, on behalf of an established pharmaceutical company, is currently looking for a Marketing Manager (Pharmaceuticals) based in Jakarta. This role will be responsible for developing and executing marketing strategies for prescription medicine products, strengthening brand positioning among healthcare professionals, and driving product growth in alignment with the company's commercial objectives.

Responsibilities

Develop and implement strategic marketing plans for prescription medicine products to achieve business growth and market share objectives.
Lead product positioning, brand strategy, promotional campaigns, and product lifecycle management.
Identify market trends, customer insights, competitor activities, and business opportunities to support strategic decision-making.
Develop marketing initiatives and scientific promotional materials targeting healthcare professionals, including doctors and relevant medical stakeholders.
Work closely with Sales, Medical, Regulatory, and other cross-functional teams to ensure effective execution of marketing strategies.
Support new product launches and develop strategies to strengthen existing product performance in the market.
Manage marketing budgets, monitor campaign effectiveness, and evaluate product performance against established business objectives.
Build and maintain relationships with key healthcare stakeholders and opinion leaders to support brand awareness and product adoption.
Lead, develop, and guide the marketing team to ensure effective execution of marketing plans and achievement of business targets.
Ensure all marketing activities comply with applicable pharmaceutical regulations, ethical promotion standards, and internal company policies.

Requirements

Bachelor's degree in Pharmacy or Medicine
Minimum 5+ years of experience in pharmaceutical marketing, preferably within the ethical or prescription medicine segment.
Proven experience in product management, brand management, and the development of pharmaceutical marketing strategies.
Good understanding of the Indonesian pharmaceutical market, healthcare professional engagement, and prescription medicine marketing practices.
Experience managing product portfolios, marketing campaigns, product launches, and commercial performance.
Strong analytical, strategic planning, communication, and stakeholder management skills.
Demonstrated ability to collaborate effectively with Sales, Medical, Regulatory, and other cross-functional teams.
Previous team leadership or people management experience is preferred.