Develop and execute integrated growth and marketing strategies to drive revenue, customer acquisition, customer retention, and brand awareness.
Lead and manage digital marketing initiatives across paid media, social media, CRM, email marketing, WhatsApp marketing, and other relevant channels.
Develop and implement CRM, loyalty, and customer engagement programs to improve customer retention, repeat purchases, and customer lifetime value.
Conduct market, customer, and competitor research to identify trends, opportunities, and areas for business growth.
Monitor and analyze marketing, sales, customer, and campaign performance, providing actionable insights and recommendations to support business decisions.
Collaborate with internal teams to ensure alignment between marketing initiatives, customer experience, operational execution, and commercial objectives.
Initiate and manage strategic partnerships, collaborations, and growth opportunities that contribute to business expansion and revenue generation.
Support the Director by preparing reports, presentations, market intelligence, and strategic recommendations to facilitate decision-making and business planning.
Manage growth and marketing projects from planning through execution while ensuring timely delivery and measurable business impact.
Continuously identify, test, and implement innovative ideas, tools, and initiatives to improve business performance, customer engagement, and growth outcomes.
REQUIREMENTS
Minimum 5 years of experience in Growth Marketing, Marketing, Brand Strategy, Business Development, Hospitality Marketing, or related fields.
Candidates with a background in Computer Science, Information Systems, Data Analytics, or related disciplines will be highly preferred.
Strong understanding of gastronomy, dining culture, hospitality trends, and premium customer experiences.
Strong understanding of digital marketing technologies, CRM platforms, marketing automation, analytics tools, AI-driven marketing solutions, and emerging digital trends.
Demonstrated ability to leverage data, technology, and digital platforms to drive customer acquisition, engagement, and business growth.
Knowledge of AI, automation tools, customer journey mapping, and digital innovation is a strong advantage.
Well-connected within media, lifestyle, hospitality, luxury, socialite, influencer, or high-end communities will be considered a strong advantage.
Experience working with media partners, KOLs, influencers, communities, and strategic collaborators.
Strong research and analytical skills with the ability to identify market opportunities and emerging trends.
Ability to prepare strategic recommendations, presentations, and business insights for management.
Excellent communication, stakeholder management, and project management skills.
Creative thinker with strong execution capabilities and attention to detail.
Comfortable working in a fast-paced, entrepreneurial, and growth-oriented environment.
Experience in F&B, hospitality, lifestyle, gastronomy, culinary, or experiential businesses is highly preferred.