Role Overview:
Are you a data-driven storyteller One of our clients is looking for a Marketing Campaign Specialist to support the consumer marketing efforts across all services. You will be the mastermind behind end-to-end executionfrom concept ideation to performance trackingdriving Southeast Asia forward one campaign at a time.
What You'll Do:
- Lead strategic campaigns including concept ideation, media planning, and go-to-market strategies
- Manage reporting and analysis across campaigns, leveraging data to improve effectiveness through a test-and-learn approach
- Oversee both online and offline marketing initiatives to ensure brand consistency
- Collaborate closely with Creative, Ops, BD, and external vendors/merchants
- Prepare business performance reports and conduct deep-dive campaign evaluations
What We're Looking For:
- 3+ years of experience in Marketing and/or Branding (Tech/E-commerce/Food Delivery background is a huge plus!)
- Strong expertise in Digital Marketing, Channel Marketing, Social Media, and PR
- Excellent organization skills with high attention to detail
- Proficiency in Microsoft Office, G-Suite, and campaign tracking tools
- A balance between achieving aggressive targets and team development
