Job Description
- Conducting Daily Marketing Activities that Achieve Department Goals
- Assists in region-wide coordination of rooms, food and beverage, spa, and golf promotions
- Act as a liaison between corporate and individual properties in rolling out programs and making sure that properties are taking advantage of all opportunities provided through corporate.
- Maintain, updates, and manages all web sites.
- Develops brochure and property collateral materials
- Participates in all property imaging work
- Reviews and provides analysis on all website and email campaign tracking, for both individual property
sites as well as corporate email campaign results and banyantree.com property reports.
- Ensures consistent marketing message is communicated in all advertising and collateral efforts.
- Manages marketing budget throughout year.
- Provides regular tracking/ROI analysis of promotions and website/email campaigns, using industry averages for ROI calculation and uses this knowledge in future planning.
- Tracks ROI of all marketing initiatives, including online, direct mail and print advertising.
Qualifications
Minimal 3 to 5 years in similar position
Excellent communication in English both in verbal and written.
Strong leadership and organizational skills.
Proven track record in an organization of similar standards and in a similar capacity.
