Identify and target relevant KOLs/influencers for partnerships aligned with brand objectives and audience profiles.
Build, develop, and maintain strong relationships with KOLs to ensure long-term, mutually beneficial collaborations.
Lead negotiations on contracts, compensation, and campaign terms with KOLs.
Collaborate closely with internal teams (marketing, content, legal) to ensure smooth campaign execution and regulatory compliance.
Requirements
Minimum 2 years of proven experience in KOL/Influencer acquisition or management. Proficiency in Mandarin Chinese is required, with a minimum HSK Level 5 certification preferred
Strong understanding of influencer marketing trends, platforms, and audience engagement strategies.
Excellent communication, negotiation, and relationship-management skills.
Strong analytical skills with the ability to evaluate campaign performance and optimize strategies based on results.