KOL Acquisition Specialist

1-3 Years

Job Description

Responsibilities

What You'll Do:

Identify, source, and approach potential KOLs/creators who align with TikTok Go ecosystem
Conduct outreach and recruitment of new KOLs through various channels (DM, email, agency, community, etc.)
Pitch TikTok Go opportunities and value propositions to attract new creators to join the platform
Manage end-to-end onboarding process for new KOLs, including registration, activation, and initial setup
Ensure new KOLs understand platform mechanics, campaign flow, and basic content guidelines
Support early activation of newly acquired KOLs by guiding them to join beginner-level campaigns
Monitor initial performance and engagement during the early onboarding phase
Identify early drop-off risks in new KOLs and coordinate with relevant teams for re-engagement
Act as the first point of contact for newly acquired KOLs during their early journey
Work closely with Acquisition, Admin, Campaign, and Operations teams to ensure smooth onboarding and activation process
Gather early-stage feedback from new KOLs to improve acquisition strategy and onboarding experience
Support community-building efforts to strengthen new KOL activation and participation

Requirements

Qualifications

Bachelor's degree in Marketing, Communications, Business, or related fields
1–3 years of experience in influencer marketing, KOL acquisition, talent acquisition, digital marketing, or agency environment
Strong interest and experience in KOL/influencer ecosystem, creator economy, or community management
Familiar with TikTok ecosystem, content creation, and campaign mechanics (TikTok Go experience is a plus)
Strong communication, persuasion, and negotiation skills for outreach and recruitment
Target-oriented and comfortable working with acquisition KPIs
Able to identify and evaluate potential creators/KOLs based on platform needs
Strong coordination skills and ability to work cross-functionally
Proactive, detail-oriented, and able to work in a fast-paced environment

Job Type:

Industry:

Function:

Employment Type:

Job ID: 147615191

Jobs by Skill - IT

Jobs by Skill - Non IT

International Jobs

Last Updated: 07-07-2026 08:02:05 PM

Homejobs in IndonesiaKOL Acquisition Specialist