Requirements:
Must-Have:
- 2-4 years of experience in ecommerce, fashion, or brand management
- Demonstrated ability to manage both commercial and operational functions
- simultaneously
- Comfort working with data: you know your numbers and act on them
- Strong communicator — clear written and verbal Bahasa Indonesia; working English
- AI fluency: actively uses AI tools to work faster and smarter
Strongly Preferred:
- Experience in TikTok Shop or Shopee seller operations
- Background in fashion, lifestyle, or consumer goods categories
- Has launched or scaled a brand or product line from early stage
- Bachelor's degree from one of Indonesia's top 10 universities (desired, not required)
Job Description:
Sales & Revenue
- Own GMV and revenue targets across TikTok Shop and Shopee
- Plan and execute live commerce sessions; track conversion and AOV
- Set pricing strategy, promotional calendars, and bundle mechanics
- Monitor competitor pricing and market positioning weekly
Brand & Creative
- Define Luce's visual identity, tone of voice, and target customer
- Brief and manage creative assets (photos, videos, copy) with internal or freelance talent
- Build and manage TikTok and Instagram presence for Luce
- Collaborate with AI-assisted creative tools to accelerate content output
Operations & Supply Chain
- Coordinate with suppliers and production partners to hit launch timelines
- Manage inventory levels, stock replenishment, and SKU rationalization
- Track fulfillment SLAs and resolve logistics issues
- Input data into ERP and maintain product catalog accuracy
Finance & Reporting
- Own the Luce P&L: track COGS, gross margin, and operating expenses
- Prepare weekly performance reports with key metrics (GMV, margin, ROAS, return rate)
- Flag margin risks and recommend corrective actions proactively
Level: Junior - middle
