Job Description
Job Overview:
Our client is looking for an Integrated Content Specialist to join their marketing team and lead 360-degree campaign delivery across multiple channels. In this role, you will act as a strategic extension of the team to craft cohesive content suites rather than isolated pieces. You will turn complex B2B topics into compelling messaging, driving high-impact campaign strategies, web copy, video scripts, and sales enablement assets.
Schedule: Flexible during UK business hours; Part-time role
Responsibilities:
- Produce high-quality B2B content, including industry reports, in-depth guides, articles, and case studies.
- Develop campaign concepts, core messaging, and comprehensive content plans, ensuring connected content across a complete campaign.
- Write compelling, conversion-focused website pages, landing pages, email campaigns, and ongoing nurture content.
- Produce supporting campaign collateral and sales-enablement materials.
- Create compelling copy for organic and paid social channels, and draft video scripts (focusing heavily on writing and content strategy, not graphic design or video editing).
- Adapt and repurpose existing core messaging across different channels, target audiences, and various stages of the customer journey.
Requirements:
- Must provide a strong portfolio of unedited writing samples demonstrating high-quality B2B work (specifically across thought leadership, reports, case studies, and campaign messaging).
- Excellent native-level written English with impeccable editorial judgment.
- Deep, demonstrable writing experience specifically within B2B or professional-services environments as a dedicated content specialist.
- Proven evidence of understanding complex subject matter and translating it into clear, compelling, and highly engaging content.
- Ability to work directly from a campaign brief to build a coordinated, connected suite of content.
- Strong expertise in conversion-focused copywriting across the digital customer journey, alongside a solid understanding of SEO best practices.
- Strong organizational skills with a proven ability to manage strict deadlines, handle feedback loops, and juggle multiple concurrent deliverables.
Preferred Qualifications:
- Familiarity with WordPress.
- Experience using common SEO tools.
Independent Contractor Perks:
- Permanent work from home
- Immediate hiring
Note:
Please click the Apply button to complete your application, including the assessment questions, technical check, and voice recording. Your hourly pay rate will be established based on your performance in the application process; submissions with all requirements fulfilled will receive priority review.
One application, multiple possibilities: When you apply, our team reviews your background against all current openings, not just this one! If a different role fits your skills, we'll get in touch! We also encourage you to keep exploring our job board and apply directly to any position that excites you.
More Info
Key Skills
SEO best practices
campaign messaging
common SEO tools
conversion-focused copywriting
