Graphic Designer

Key Responsibilities

• Develop and maintain design standards, guidelines, templates, and specifications for all BUs.
• Establish visual standards covering signage, wayfinding, guest information, maps, F&B materials, packaging, hospitality materials, digital assets, events, and internal communications.
• Act as the central design authority and reviewer for Head Office, BUs, and external vendors.
• Provide design direction and support to BU teams, designers, marketing teams, and vendors.
• Conduct regular visual audits to ensure consistency, readability, quality, and compliance with approved standards.
• Manage design approvals, revisions, production specifications, and vendor coordination.
• Maintain centralized design assets, templates, master artwork, and version control.
• Continuously improve design standards based on operational needs, guest experience, and brand development.
• Review, approve, or request revisions to designs based on established standards.
• Recommend improvements or replacement of outdated/non-compliant materials.
• Escalate significant or repeated design and brand compliance issues.

Qualifications

• Diploma or bachelor's degree in graphic design, Visual Communication Design, Multimedia, or a related field.
• Minimum 3 years of experience in graphic design, preferably supporting multiple brands, outlets, properties, or Business Units.
• Experience developing brand guidelines, design systems, or operational design standards.
• Proficient in Adobe Illustrator, Photoshop, and InDesign.
• Knowledge of Canva, After Effects, Premiere Pro, or motion graphics is an advantage.
• Strong knowledge of printing, signage, materials, dimensions, color management, and production processes.
• Portfolio demonstrating branding, operational design, environmental graphics, and template development.
• Good command of Bahasa Indonesia and working proficiency in English.